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Whether you love it or hate it, social media is here to stay. It is often how people connect and stay up to date on friends, family, news, trends, events, etc. through Facebook, Instagram, Twitter, and many more. Tapping into this form of communication with consumers allows you to market to those who prefer receiving content there rather than via email, for example.

Digital Segment has social media handles and the consumer contact details associated with them. If you prefer to reach a certain demographic, whether it be a Facebook group of members who love to travel or Instagram users who post pictures of their favorite bourbon, we can provide the data you need to get your brand, product or service, in front of them. We have the ability to identify the social handles and associated contact details on over 300+ social media platforms.

Our newest product, Identity Gateway can also take your first party data and translate that to an existing social media account. If you want to target visitors to your website, simply enter the email address or phone number you collected, to receive any social media handles attached to those data points. Alternatively, the contact details of any followers on any platform can be identified. Now you have the information you need to market to them via traditional channels. Now you are able to get advertisements, information, invitations, special, etc. in front of your target market. You can follow your prospects, competitors, and followers of your competitors. The options are almost endless.

We would love to be your data source for all of your marketing efforts. Give us a call today to schedule a demo of Identity Gateway.